More and more consumers turn to pharmacies to look for personal care products. In 2015, due to the growing importance of this channel, Farlabo decided to create a specific division with dermo-cosmetic brands.
Prescriptions are a key tool for pharmacists to choose not only the brand but the specific product to satisfy their customers’ needs. This fact entails effective results, which builds customer loyalty to the brand and their pharmacists.
The pharmacy division, which shares the company’s DNA, has an exclusive team specialised in the Pharmacy sector.