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Rochas Girl x 3INA
It´s Time to Shine

In 2023, Rochas Girl has chosen to engage in a collaborative and comprehensive partnership with the renowned makeup brand 3INA. This collaboration aims to achieve 360-degree visibility, aligning campaign content perfectly with the needs of Generation Z consumers.

This new generation highly values authentic, meaningful, and platform-specific advertising content. It is precisely why these two brands have come together in a perfect alliance that represents the values and approach of the younger generations. By creating unique pieces that follow various trends and content creation formats on different platforms, we have successfully integrated our product seamlessly into our target audience’s entertainment.

All of this digital creation and dissemination have been supported by in-store visibility, as we have also developed unique content to ensure that Girl is present in any environment.

@girl_rochas Llévate gratis un iluminador ✨ de @3INA SPAIN ♬ sonido original - Girl_Rochas
@girl_rochas Rochas Girl 🌹 & @3INA SPAIN ♬ sonido original - Girl_Rochas
@girl_rochas #ASMR de la mano de Rochas Girl y @3INA SPAIN ♬ sonido original - Girl_Rochas
@girl_rochas Mímate cada día con Rochas Girl 🌹 & @3INA SPAIN ♬ sonido original - Girl_Rochas

Full landing page development

Rochas Girl x 3INA, It´s time to shine - Farlabo
@girl_rochas El mejor GRWM para el inicio de verano con @Mercedes Sierra⭐️ 🌸🫶🏼 Comprando Girl en #Primor te llevas de regalo el iluminador de @3INA SPAIN ♬ sonido original - Girl_Rochas
@girl_rochas @Sara Martínez nos enseña su rutina para conseguir el mejor #CleanLook 🫧✨ De la mano de Girl y @3INA SPAIN #GRWM #beautytok ♬ sonido original - Girl_Rochas
@girl_rochas María Segarra nos enseña todos sus tips para conseguir el auténtico #CleanLook 🫧🧖🏽‍♀️ Consíguelo tu también de la mano de Girl y el iluminador de @3INA SPAIN ♬ BORN FOR THIS - Foxxi
@girl_rochas La mejor Morning Routine con @RoxanaZurdo 🫶🏼 Consigue gratis el iluminador de @3INA SPAIN por la compra de Girl en #Primor ♬ sonido original - Girl_Rochas
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