Abercrombie & Fitch is an American clothing brand founded in 1892 by David Abercrombie, which specialises in travel gear. At the end of the 90s, the company introduced a revolutionary shop and marketing concept that turned the brand into an international reference in the casual luxury fashion world.
Since there is little investment in advertising, the brand attaches particular importance to the in-store experience: the store layout, lighting, music and scents are thought out with the utmost care. The signature fragrance of the brand, “Fierce”, is sprayed throughout the stores, for a distinct olfactory experience while shopping.
First Instinct is the first fragrance of the brand exclusively developed with InterParfums and distributed outside the official stores of the brand. It celebrates and draws inspiration from that first moment of attraction, when the worlds of two people collide and a spark is ignited.
Other perfume brands from Farlabo
Farlabo works with various brands in the perfume sector, all of which are prestigious, quality and unique ones. You may also be interested in: